“The look taps into both Porsche's brand identity and gaming themes. “For me as an artist, it was a unique opportunity to create a completely new design for Porsche”, says Vexx. This is another way for us to showcase our enthusiasm for collaborations with creatives and the art scene, which we see as mutually enriching.” By painting it, Vexx will now give the vehicle a completely new look as well. “We have reached an important milestone with the Vision Gran Turismo as the first sports car developed purely for a virtual space. “Porsche has steadily expanded its commitment to the gaming and e-sports community in recent years – our appearance at Gamescom underscores this”, says Robert Ader, Chief Marketing Officer (CMO) of Porsche AG. At the same time, Vexx will be exhibiting some of his current NFT works. ![]() A corner of the lounge will invite visitors to linger. In addition, visitors will have the opportunity to learn more about the history and design process behind the show car. The Porsche Vision Gran Turismo designed by Vexx will also be drivable in the Gran Turismo 7 game at the fair. Visitors can also look forward to experiencing the gaming area at the Porsche and Puma stand, where they will be able to test their skills on virtual tracks in Porsche racing simulators. He will document the reimagining of the Porsche Vision Gran Turismo on his social media channels. Belgium-based artist Vexx is one of the world's best-known visual artists on social media and exemplifies modern youth design. Its world premiere took place in November 2021 and since March 2022, it has been possible to experience the vehicle exclusively in the new Gran Turismo 7 on PlayStation 4 and 5. The vehicle is the first concept car from Porsche to be developed specifically for use in a video game. Vexx's work has propelled him to millions of subscribers on Youtube.The centrepiece will be the Porsche Vision Gran Turismo show car, the appearance of which will change over the course of the show as the artist Vexx will be painting it live in his signature street art style. His striking art style incorporates colorful doodles, occasionally accompanied by realistic drawings. ![]() Vexx, also known as Vince Okerman is a skilled illustrator. I only started doing street art 9 months ago this is crazy. Got the opportunity to make Street Art on Melrose Ave, LA □□ The figure ships in an embossed, matte protective outer sleeve. The packaging was illustrated by Vexx specifically for this collectible release with soft-tipped velvet markers. On the feet are designer sneakers, picked out of Vexx's wardrobe. On the bottom of the graffiti is a stack of multi-colored bills, a flower bearing a dead inside expression, a one eyed creator in a mask, as well as a boom box, explosion and additional doodles wrapping around the figure. The UFO contains a clear plastic glass bulb which houses two eyeballs complete with eye lashes. The doodles come to life in the form of 3 dimensional graffiti. Out of the can emerges a beautiful scene straight out of Vexx's imagination. The figure itself shows a kneeling Vexx, in a blue hoodie, wearing a respirator and holding a can of spraypaint. ![]() Each color was selected from the original markers used by Vexx during his design process. ![]() To make this figure fit into the packaging, our artists wrapped the graffiti around Vexx's body in a 360 view, while maintaining the integrity of the original artwork. Vexx began the artistic process by sketching out a concept of himself spray painting a street mural made up of his most famous doodles. It was developed over a period of one year with close collaboration between Vexx and Youtooz designers. Youtooz brings Vexx's signature doodle art to life with the release of his limited edition collectible.
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